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About Bess Auer

Bess Auer is the co-host of Blog Talk TV, a weekly TV show seen on television in 4.5 million homes across the nation through Cox Media and shown regionally on Spectrum (formerly Bright House Networks).

Bess also hosts the weekly radio show Smarketing News on WPRK 91.5 FM featuring smart marketing tips, founder stories, and a hyperlocal focus on Orlando area businesses. 

A graduate of Greg Pollack’s Starter Studio tech accelerator, Bess is dedicated to educating marketing and business professionals on digital strategies through her annual conference, Florida Blogger & Social Media Conference. Known as FLBlogCon, it's a one-day gathering of the state’s biggest online influencers and social media pros and has grown into one of the largest conferences of its type in the southeast.

Recently named "Best Local Business Person to Follow on Twitter" by the Orlando Business Journal, Bess is dedicated to sharing best practices and spreading her knowledge. You can connect with at @Bess_Auer.


In her other life, Bess was the founder of Florida Swim Network, a website that covers competitive swimming, including broadcasting for the University of Florida, the SEC Network, and ESPN. The website's live stream broadcasts had more than 2 million unique viewers before she sold the company in 2017. She was also instrumental in Your Swim Channel, launching the first OTT (Over the Top) TV channel focused entirely on swimming.